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Nov 25, 2024
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2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]
Program Outcomes - (HJ63)
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Upon successful completion of all program requirements, graduates will be able to:
- Identify and develop solutions to meet customers’ needs via the world wide web and electronic commerce.
- Apply the concepts of “Total Quality Management” and “Total Customer Service” to electronic commerce.
- Prepare marketing material to be disseminated via electronic modalities to include: literature, proposals, point-of-sale literature, and promotion plans for the consumer, trade and sales force.
- Possess the following computer skills: database management, wordprocessing, internet marketing, desktop publishing, and sales and customer service system configuration/ operations.
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